From my perspective, the most common reason you see my central flower spike (the inflorescence) turning brown is simply because I have reached the end of my life cycle. In the world of bromeliads like me, Guzmania, we bloom once, spectacularly, and that act is our grand finale. The blooming process can last for many months, but once it concludes, the mother plant—the one you have now—will naturally begin to die. This is not a failure in your care; it is my biology. My energy shifts from sustaining myself to producing pups, or offsets, at my base. These young plants are my legacy and will grow to bloom themselves in a few years.
My roots are primarily for anchoring me in place, not for drinking. I absorb most of my water and nutrients through a central cup-like vase formed by my rosette of leaves. If this cup is consistently empty, I become severely dehydrated. Without water in my central reservoir, my leaves will lose turgor pressure, become dry and crispy, and turn brown from the tips inward. Conversely, if you only water my soil and leave my cup dry, you are neglecting my primary drinking method. Please keep my central vase about one-quarter full of fresh water, and flush it out completely every few weeks to prevent stagnation.
I am a tropical plant, native to humid rainforests where the air is thick with moisture. The dry air common in homes, especially those with air conditioning or heating, is very stressful for me. This low humidity causes excessive moisture loss from my leaves through transpiration. When the rate of water loss is greater than what my central cup can replenish, my leaf tips and margins will respond by drying out and turning brown. This is a desperate sign of physiological stress. Misting my leaves regularly, placing me on a pebble tray filled with water, or grouping me with other plants can help recreate the humid microclimate I crave.
I am particularly sensitive to the minerals and chemicals found in tap water, such as chlorine, fluoride, and soluble salts. These compounds can build up in my soil and my central cup, leading to toxicity. The tips of my leaves are often the first to show damage, becoming brown and crispy as these minerals accumulate there. For my health, please water me with rainwater, distilled water, or filtered water. Furthermore, while I appreciate a light feeding during the growing season, too much fertilizer will cause a similar burn, damaging my roots and leaf system. A diluted, balanced fertilizer applied to my cup once a month at most is sufficient.
My placement in your home is critical. While I need bright, indirect light to thrive, the intense, direct rays of the sun will scorch my leaves, leaving unsightly brown, bleached, or pale patches. This is a literal sunburn. On the other hand, if I am kept in deep shade, I cannot photosynthesize effectively, weakening me and making me more susceptible to other issues that can cause browning. I am also sensitive to extreme temperatures. Cold drafts from windows or air conditioners below 60°F (15°C) can cause chilling injury, while excessive heat from a vent can cook me, both resulting in browning foliage.